Probiotic LactoB HN001™
Probiotics LactoB HN001™ is an extensively researched probiotic which supports a healthy immune system and digestive health by improving gut integrity and barrier function.
Lacticaseibacillus rhamnosus HN001*
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Promote digestive wellness & immunity
Improves gut integrity, supports healthy immune response, may reduce inflammation and some infections.
Proprietary manufacturing techniques create more robust probiotics for powder applications.
A New Zealand Origin Story
Discovered in our Southland Cheese culture. Made in our dedicated facility.
This ingredient has the following features:
- Freeze-dried powder
- Specifications are available for Ready-to-Mix powders, or dry supplements and cultured products.
- Vegetarian, Halal and Kosher
- Non-GMO Project Verified (USA only)
- New Zealand origin
Globally, 1 in 2 consumers have purchased probiotic products in the past year.
Digestive and immunity benefits are among the top reasons for probiotic use.*
NZMP’s unique probiotic strains LactoB HN001TM and BifidoB HN019TM, address these key health concerns, enabling customers to appeal to a broad range of consumers through digestive health and immunity positioning. Additionally our probiotics are Non-GMO Project Verified, to appeal to the 46% of consumers who actively avoid GMOs.
*FMCG Gurus 2018. Note: the scientific name for LactoB HN001 is Lacticaseibacillus rhamnosus HN001*; BifidoB HN019 is Bifidobacterium animalis lactis HN019.
Ideal for health-conscious consumers of all ages
Modern consumers are increasingly taking pre-emptive actions to protect their wellbeing. Many recognise that diet is a fundamental way to address health concerns, often involving immunity and digestive health. As a food-derived Non-GMO Project Verified probiotic, 1. Lacticaseibacillus rhamnosus HN001* (LactoB HN001™) is well poised to meet these needs.
Since the 1990s, extensive research has provided evidence that LactoB HN001™ supports digestive health by improving gut integrity and barrier function. In some cases, it may increase the availability of minerals in the diet. Additionally, LactoB HN001™ can improve immune biomarkers associated with pathogen protection and can support reduced levels of pathogens such as Staphylococcus aureus, in the gut.
Our investment in Non-GMO Project Verification
Health conscious consumers are concerned about food origin. In the US alone, 46% of consumers avoid genetically modified organisms (GMOs), with over a third purchasing more non-GMO products than a year ago (Hartman Organic and Natural Report 2018). For many health & wellness brands, non-GMO status is becoming a requirement to play.
To support these customers, NZMP has invested in third-party Non-GMO Project Verification. The Non-GMO Project is a non-profit organisation committed to providing consumers with verified non-GMO choices. Their Non-GMO Project Verified seal is the most trusted non-GMO certification amongst consumers, providing assurance that our probiotics comply with the comprehensive Non-GMO Project standard.
Explore other Non-GMO Project Verified NZMP ingredients here.
Important Disclaimer: NZMP (and the Fonterra Group) makes no representations or warranties in respect of the information contained on the NZMP website or in this document, including representations or warranties (express or implied) concerning fitness for purpose or appropriateness (including whether such information can be used in compliance with any applicable jurisdiction) in relation to the use in connection with the marketing, promotion and sale of any third party products. Without limiting the foregoing, any use of, or reliance on, the information contained on the NZMP website or in this document is not the responsibility of NZMP or the Fonterra Group.
This information is designed to give a brief overview of the nature and characteristics of our products as at the date of preparation. It does not constitute representations or warranties as to such characteristics, the functionality or potential applications of our products. You must assure yourself of these matters having regard to our detailed product specifications, your specific circumstances and market requirements.
* In April 2020 the Lactobacillus genus was reclassified, resulting in a name change of our probiotic from Lactobacillus rhamnosus HN001 to Lacticaseibacillus rhamnosus HN001. There is no change to the abbreviated scientific notation L.rhamnosus HN001. Additional information can be found here