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Food and Snacks

Dairy protein suitable for fortifying food and snacking products

Overview

Consumers seek healthy snacks and are willing to pay more

Research has shown that 61% of consumers enjoy snacking between meals1 and about 40% of consumption occasions are in snacking2. As snacking becomes an established meal occasion in its own right, consumers are willing to pay more, and their preferences are advancing and turning towards the more premium, natural and nutritious products. 

Protein still reigns as top trend in healthy snacks

With 60% of US consumers considering high protein claims important when purchasing healthy snacks3, it is clear that protein still reigns as a top trend in the snacking industry. Consumers prefer higher protein snacks as they fulfil the basic nutrition needs of the body, provides energy and also keeps individual satiated for longer.

Innovative and functional ingredients for protein fortified food

Our functional ingredients and extensive SureProteinTM portfolio allow for high-protein versions of a wide range of popular applications, including pancakes, puddings, delightful bakery food and ice creams. The aim is to help people keep pace with their busy lives without sacrificing their health goals or curiosity for new ingredients, flavours or formats.

Concepts

High Protein Cookies
Product Concept

High Protein Cookies

Equally delicious and nutritious, this plain cookie is the perfect base with which to formulate tasty cookies with inclusions such as chocolate chips, raisins or nuts making it a great indulgence with a Better For You nutritional profile. 
High Protein Muffin Mix
Product Concept

High Protein Muffin Mix

Made with a blend of high-quality protein from milk and whey, this mix delivers five times more protein and three times less sugar than traditional muffins.
High Protein Brownie Mix
Product Concept

High Protein Brownie Mix

A gluten free brownie mix with three times more protein than traditional brownie, the ideal choice to enjoy fresh and tasty baked treats while keeping to fitness goals. 
High Protein Energy Balls
Product Concept

High Protein Energy Balls

The soft, rich texture of Medjool Dates combined with dark chocolate and nuts is boosted with high quality protein to create a delicious energy snack.
High Protein Pancake Mix
Product Concept

High Protein Pancake Mix

Delivering more than twice the level of protein compared to traditional pancakes, the perfect choice for a filling and indulgent breakfast that helps satisfy the cravings of health conscious and active consumers.
High Protein Pudding Mix
Product Concept

High Protein Pudding Mix

A delicious high-protein, low sugar pudding made with SureProtein™ Milk Protein Concentrate for a creamy and smooth texture. 
Probiotic Chocolate Chips
Product Concept

Probiotic Chocolate Chips

Probiotic dark chocolate chips can be easily added to protein or granola bars, confectionery, snack mixes, ice-cream, or even cereals to provide a health boost.

Interested in one of these concepts?

Ask an expert

Ingredients

All

SureProtein™ Flex WPC 515

SureProtein™ Flex WPC 515

Broaden protein consumption occasions by developing a variety of high protein, everyday foods and snacks.
SureProtein™ Vital WPC 550

SureProtein™ Vital WPC 550

Changing the game with a functional, heat stable whey protein.
SureProtein™ 392 WPC

SureProtein™ 392 WPC

A whey protein concentrate ingredient with whipping properties to support bar aeration, creating a fluffy base to which other proteins are added to boost protein levels.
SureProtein™ OptiBar 895 WPI

SureProtein™ OptiBar 895 WPI

A pure whey protein isolate with unique softening properties compared to similar whey protein isolate on the market. Very high in protein and low in lactose, this ingredient supports formulation flexibility in high protein bars 
SureProtein™ MPC 4861

SureProtein™ MPC 4861

A nutritional milk protein concentrate that helps deliver soft texture to bakery items.
SureProtein™ MPC 470

SureProtein™ MPC 470

SureProtein™ MPC 470 has high protein content, excellent nutritional value and clean milky flavor making it an ideal ingredient for nutritional products.
SureProtein™ MPC 4424

SureProtein™ MPC 4424

An ideal ingredient for providing a creamy mouthfeel.

Whey Protein

Milk Protein

Resources

Explore the NZMP SureProteinTM range - protein ingredients for wellness solutions

Download our range brochure for a summary of protein ingredients in the SureProteinTM portfolio. You will also learn about:

  • Protein ingredients and their use in different applications
  • Key ingredient advantages in texture, composition, and flavour
  • Different protein, fat and carbohydrate levels in an easy comparison table
Download brochure

Other Applications

Man making chocolate protein shake in kitchen

Ready to Mix Beverages

 A range of instantized protein powders suitable for ready to mix beverages

Asian woman holding a backpack and pet bottle

Ready to Drink

Functional proteins to overcome common beverage manufacturing challenges and meet consumer needs

capsule pills on a blue background

Supplements

Specialty ingredients for a range of supplement formats

Woman in sportwear holding a bar with a sports towel

Nutrition Bars

High performing protein ingredients for bar applications

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This information is intended for B2B customers, suppliers and distributors, and is not intended as information for final consumers.

Regulatory jurisdictions globally approach product claim requirements differently. In developing claims for final product labels, manufacturers should seek guidance to assure compliance with the appropriate regulatory authority.

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