Our China Dairy Expertise

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Our global dairy expertise is strengthened with our long established team in China

With a market of almost 1.4 billion people, the future of dairy in China is really exciting. China is already the world’s largest dairy importer and domestic demand is rising fast and is projected to grow 40% in the next five years. 

NZMP has been in China for many years and we have the team and the services to provide this market the focus it deserves.

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1.4

billion people in China make this an exciting market

40% 

domestic demand projected to grow in the next five years

47%

of consumers have more protein now than in the past two years

52% 

are interested in buying food and beverages targeted towards fitness

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Meet Teh-han Chow, President - Greater China

Teh-han says the rise in the wellness and active lifestyle ecosystem provides opportunities for NZMP’s customers to develop new products that meet this consumer demand.

“Consumers are looking for health and wellbeing products that are on-the-go, boost energy, are resealable and made with natural ingredients.2 NZMP has the expertise and extensive range to partner with food and beverage manufacturers in their product development to meet these needs.” 

 

1. NZMP Research, Globaldata, Euromonitor

 2. FMCG Gurus 2017

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Related Reading

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Feature article from Perspective from NZMP August 2018.

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18-20th March 2019 in Shanghai on stand 5.1 H00/J01

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