NZMP Trends at Food Ingredients Asia 2019

Insights

Watch NZMP Experts speak to regional trends, on the ground, at Food Ingredients Asia 2019.

22 October 2019

1 min

#South East Asia #Insights

"Growth in the Asia snacking segment is driven by consumer demand for healthy options."

In Thailand, 45% say that they are paying more attention to the nutritional value of the snacks they eat1. NZMP's GM for South & East Asia, Hamish Gowans states:

“Previously snacking was driven by convenience, however, today’s consumers are also seeking options with natural ingredients, minimal additives and a clearly stated origin, that sustains them for longer and support their dietary and exercise goals,”

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In Asia Pacific, the protein market grew over 18% in the four years to 20182


Asia is expected to contain over 60% of the world’s population of  +65y.o. by 20303.


Dairy is the preferred snack option for 26% of Asia Pacific Consumers surveyed4.


Dairy has a key role to play in delivering nutrition across all life stages. 

By 2042, there will be more people over 65 y/o in Asia than in the populations of the Eurozone and North America combined5. 

“Dairy has well-established health credentials and NZMP's broad range provides flexibility to meet the varied needs of consumers. Whether it’s proteins, yoghurts or beverages, dairy is one of the highest quality ingredients for consumers and manufacturers alike,” - Hamish Gowans. 

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References

1. www.nielsen.com/wp-content/uploads/sites/3/2019/04/nielsen-global-snacking-report-september-2014.pdf 

2. Euromonitor

3. www.deloitte.com/content/dam/insights/us/articles/4202_voa-3_asias-growth-on-the-cusp/di_voa3.pdf

4. Globaldata 2017 q4, global consumer survey (NZMP fast facts)

5. Escap statistical database (2016)