About
Sustainability
Products
Newsfeed
How to Buy

NZMP NutriWhite Dairy-Based Powder

An affordable, nutritionally fortified dairy-based powder specially designed for tea and coffee whitening

Please Drag & Drop Background Image from Toggle Side Panel > Assets

Superior Tea and Coffee Performance

Every batch tested for functionality in tea and coffee

Affordable nutrition

Specifically developed for markets where affordable access to nutrition is paramount

Nutritionally fortified with Vita+

Contains Iron, Zinc, Calcium and Vitamins A, C and D

Please Drag & Drop Background Image from Toggle Side Panel > Assets

Price sensitivity creates compromise

The growing demand for functional and affordable dairy nutrition is seeing some low-income consumers substituting Instant Whole Milk and Fat Filled Milk Powders with creamers and other low-value powder blends.

 

Micronutrient deficiencies are prolific amongst low-income consumers, however, these low-value alternatives often have very little nutritional benefit.  People using these products typically value nutrition highly but are not aware of the nutritional compromise these products force.

A Prime Market

The market is primed for a functional, nutritionally effective product to compete.

The opportunity is for a dairy-based powder that is formulated in a way that enables price proximity with low-value powder blends and non-dairy creamers, but tastes good and is a nutritional and functional upgrade.

Characteristics

  • Great functionality in tea and coffee
  • Desireable taste
  • Nutritionally fortified with Vita+
  • Affordable nutrition for families
  • Opportunity to capture a new market segment
  • Differentiate with compelling label claims*
  • Sustainably sourced ingredients
  • Manufactured to world-leading food safety and quality standards

*Local regulations should be consulted for permissible claims

Please Drag & Drop Background Image from Toggle Side Panel > Assets

The taste consumers value

Fonterra’s expert milk powder sensory panel were used to evaluate the taste profile of NZMP NutriWhite and a Market Leading Non-Dairy Creamer. 

 

The highly trained panel determined that NZMP NutriWhite has a thicker mouth feel with stronger creamy and cereal flavours.  In contrast, the popular non-dairy creamer is shown to have a stronger metal flavour.

Fortified with Vita+ Nutrition

NZMP NutriWhite brings affordable dairy, together with the nutritional fortification of Vita+.  Vita+ is a package of additional vitamins and minerals which support cognitive and immune health, as well as strong bones and teeth.  It contains Iron, Zinc, Calcium and Vitamins A, C, and D.

 

NZMP NutriWhite is a great way for low-income consumers to incorporate essential vitamins and minerals into their daily diet, and help to address specific micronutrient deficiencies.

Affordable nutrition

NZMP NutriWhite has been formulated in a way that enables price proximity with creamers and other low-value powder blends.  With a price of approximately 20% below Fat Filled Milk Powder, NZMP NutriWhite helps you to counter the threat from creamers and low-value blends, while also providing the opportunity to capture a new market segment.

Please Drag & Drop Background Image from Toggle Side Panel > Assets

A winning product opportunity

Click to view our video showcasing the key features and benefits of NZMP NutriWhite Dairy-Based Powder.

Suitable Applications

  • Tea and Coffee Whitening 
Download product summary
Please Drag & Drop Background Image from Toggle Side Panel > Assets

Our Instant Whole Milk Powder Range

View all Whole Milk Powders
Fat filled milk powder bag

Fat Filled Milk Powder Instant Fortified

Fat Filled Milk Powder (FFMP) Instant Fortfied is an affordable, vitamin A and D fortified ingredient that contains dairy goodness and delivers excellent performance in a wide range of applications, along with a creamy taste. It provides families who are unable to afford the premium price associated with full-cream milk powder, with an affordable, alternative source of dairy nutrition.

WMP Instant Fortified

Gold Instant Whole Milk Powder

NZMP Gold Instant Whole Milk Powder delivers superior reconstitution performance and consistency.

Skim Milk Powder bag

Instant Skim Milk Powder

Instant Skim Milk Powder is a soluble powder made by spray drying fresh pasteurised skim milk.

NZMP Consumer Milk Powders

INSTANT Dairy POWDERS

Low-Cost Pure Instant Dairy Powder

An all dairy, value for money alternative to instant whole milk powder

NZMP Consumer Milk Powders

INSTANT MILK POWDERS

NZMP Fortified+ Instant WMP

High in zinc and iron, and packed with added vitamins that may help support immunity and cognition

NZMP Consumer Milk Powders

INSTANT Milk POWDERS

NZMP NutriWhite Dairy-Based Powder

An affordable, nutritionally fortified dairy-based powder specially designed for tea and coffee whitening

NZMP Consumer Milk Powders

INSTANT Milk POWDERS

Protein+ Instant Milk Powder

A cost effective and differentiated offering that provides compelling label claims

Regular Whole Milk Powder bag

Regular Whole Milk Powder Instant Fortified

Whole Milk Powder Instant Fortified is a soluble powder made by spray drying fresh pasteurised whole milk.

NZMP Consumer Milk Powders

SKIM MILK POWDERS

Super Fortified Instant SMP

A low fat offering that contains clinically tested levels of Calcium and Vitamin D* plus additional vitamins and minerals.

How can we help?

How to Buy Contact Us